Local Media/Internet Benefits:
Daily Flock offers local television stations a number of benefits that include exciting consumer programming segments containing and deals with steep discounts on a variety of popular consumer products and services while providing the TV station with a significant potential income stream.
The station has the flexibility to use these segments as rewards to their viewers, choose from 3 to 5 offers, use the segments to extend the station's branding strategy and increase station web site traffic in real time. There is no product warehousing or product fulfillment required by participating T.V. stations or Internet services. Every detail is handled by Daily Flock.
Consumer Benefits:
Daily Flock provides significant consumer offers and deals during these hard economic times. Today, consumers look to how they can save money and stretch family budgets. The Daily Flock concept makes finding great money saving deals a lot easier for today’s discretionary spending consumer.
Viewers see and hear these great offers during the station’s special “offer and deal” segments. By simply going to the station’s web site, viewers can immediately order the products or services of their choice at big discounts. All the normal and expected consumer service benefits are provided to the viewer by Daily Flock.
Merchant Benefits:
National and local merchants have opportunity to sell products and services on television without the high media costs. Another key benefit is clearing inventory on items and services in a short period of time. These opportunistic sales segments can be additional income streams for items or services that would normally remain in the merchant's warehouse. Branding is also an opportunity for merchants.